WordStream Guest Post – AdWords Campaign Experiments Adds Ads: Why I’m...
WordStream Guest Post – AdWords Campaign Experiments Adds Ads: Why I’m DisappointedHave a look at my latest guest post over at the WordStream Blog. I explain why I’m disappointed with the new AdWords...
View ArticleWordStream Guest Post – 10 PPC New Year’s Resolutions for 2011
WordStream Guest Post – 10 PPC New Year’s Resolutions for 2011In my latest guest post over at the WordStream blog I outline 10 PPC New Year’s Resolutions. Hoefully I will stick with them. Here’s an...
View ArticleWordStream Guest Post – Leveraging PPC Search Query Performance for Targeted SEO
WordStream Guest Post – Leveraging PPC Search Query Performance for Targeted SEOIn my latest guest post over at the WordStream blog, I explain how to use your PPC search query performance data for...
View ArticleWordStream Guest Post – Analyzing Your AdWords Geographic Report Using Tableau
WordStream Guest Post – Analyzing Your AdWords Geographic Report Using TableauTweetIn my latest guest post over at the WordStream blog I show you how to use Tableau to analyze your AdWords Geographic...
View ArticleCertified Knowledge Guest Post – Visualizing your Ad Testing
Certified Knowledge Guest Post – Visualizing your Ad TestingTweetThis is my debut guest post on the Certified Knowledge blog. I give detailed instructions for visualizing your PPC ad testing using...
View ArticleWordStream Guest Post – Using Symbols in PPC Ad Testing
WordStream Guest Post – Using Symbols in PPC Ad TestingTweetMy latest guest post over at the WordStream blog. I explain the benefits of acting on good PPC advice from the community. I go into detail...
View ArticleWordStream Guest Post – Adwords Automated Rules for Bidding?
WordStream Guest Post – Adwords Automated Rules for Bidding?In my latest guest post over at WordStream I discuss my concerns about using Automated Rules for bidding. Looks like Google doesn’t want you...
View ArticleCertified Knowledge Guest Post – Evaluating AdWords Sitelinks
Certified Knowledge Guest Post – Evaluating AdWords SitelinksIn my latest post over at Certified Knowledge I explain how adding sitelinks impacted my overall search marketing mix (PPC & SEO)....
View ArticleUsing INDEX-MATCH Lookup for PPC: Search Marketing Insider Guest Post
Using INDEX-MATCH Lookup for PPC: Search Marketing Insider Guest PostTweet My first guest post for Search Marketing Insider shows you how to use the INDEX-MATCH Excel formula for lookups. We all know...
View ArticleGoogle AdWords Dashboard: FREE Excel Template
Google AdWords Dashboard: FREE Excel TemplateOver the last few weeks I’ve been writing a series of blog post over at WordStream on how to re-create the Google AdWords Performance Dashboard. Part 1:...
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